OUR WORK | bio-jill

A FEW PROJECTS

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Projects|01

Project |01 Integration Based

Here is a sampling of some recent partner campaigns that started with product integration/placement.

To see the full size image and learn about program details, just click on the photo.

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Projects|02

Project |02 First Timers

One of my specialties is to find brands who have never aligned with entertainment properties in the past. I love first timers! Aside from the "usual suspects", I also like to hand hold brands through the process from start to finish. Here are a few examples of some creative first time movie tie-ins from these innovative brands.

To see the full size image and learn about program details, just click on the photo.

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Projects|03

Project |03 Strategic/Creative Fit

Not all entertainment partnerships need to start with placement/integration, in fact, some of the most engaging programs have nothing to do with placement but worked for the main reasons brands should align with entertainment. These include a strong creative fit, similar target audiences, compelling program to drive sales and retail exposure and seasonality. If done right, placement is not needed at all, just an engaging execution. Here are a few examples of some of my most recent programs.

To see the full size image and learn about program details, just click on the photo.